When I began my career as a graphic designer in Guayaquil, Ecuador more than twenty five years ago, the needs of my clients required mastery in nearly every facet of graphic design from hiring an entirely new team to creating a brand manual. These experiences shaped the rest of my career as I learned how to exceed the expectations of a wide array of clients including the United Nations, advertising agencies, multinational hotels, banks, water and soda bottling companies, food industries, TV channels, toys stores, supermarkets, restaurants, cinemas, shopping malls, fashion companies, pharmaceutical laboratories, med spas, construction companies, educational institutions, restaurants, lawyers, physicians and therapists and many others. I have also mentored many graphic designers who have led successful careers around the world.

 

Highlights of my career have included:

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Currently based in the United States, I work with clients both locally and abroad. Many of my clients still use the design guidelines created for them decades ago. After more than twenty five I still learn every day, acquiring skills in the newest software and technology available and pairing them with crafted creativity, the ability to solve complex visual problems, and an understanding of the client’s needs in order to bring ideas to life in aesthetic, functional design.